Latina Equal Pay Day tweet storm

On Twitter

Raise awareness with us on social media for Latina Equal Pay Day, October 29. The twitterstorm will take place 11 a.m. – 12 p.m. Pacific / 2-3 p.m. Eastern.

Use hashtags #LatinaEqualPay to uplift #Trabajadoras at work, home, and at the ballot box.

Sample tweets and graphics available in this social media toolkit:

About Latina Equal Pay Day

Every year, we recognize and raise awareness on Latina Equal Pay Day, a day that represents how far into the current year the average U.S. Latina woman has to work just to catch up with the average white men’s earnings from the previous year. This year that day falls October 29, which means Latina women have to work nearly 22 months to earn what white men earn in 12.

Based on U.S. Census data, Latina women were paid only 55 cents for every $1.00 paid to non-Hispanic white men in 2019. A career’s-worth of such racial and gender pay discrimination adds up to an average loss of millions of dollars for many Latina women across the U.S. This rampant, blatant pay discrimination and occupational segregation harms not only Latina women individually, but also their children, families, and communities as a whole — with consequences that can often impact families for generations.

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